Have you ever held back your opinion even when you already knew what you thought? That is one of the biggest things that holds leaders back.

The authenticity test: Are you sharing your actual point of view, or just throwing out facts without saying what you really think?

A real example: When an app was crashing in the UK, there was a temptation to wait for more data. But a conclusion was already forming. Pushing through that hesitation led to faster, better communication.

How to build authenticity:

• Start small in safe spaces with people you trust
• Think of it like a muscle - the more you use it, the stronger it gets

Why it matters in coaching: If you are too busy managing how you come across, your coach works on a polished version of you - not the real you who actually needs the help.